Elon Musk’s biography was on my summer reading list and it’s been one of my more interesting reads so far. I’ve always admired the achievements of entrepreneurs who take on tough businesses and I don’t think there’s any other industry with such entrenched business models as those found in
I recently had the opportunity to visit with my parents who live across the country by Niagara Falls. My Dad and I went for a long early morning walk and I had the chance to ask him “what’s your philosophy for design?”
Bob Koehler is a motivational speaker who hails from my small hometown of Fonthill, Ontario. He’s shared the stage with the likes of Anthony Robbins and Jann Arden. There’s a quote that he references in every talk he gives and it’s resonated with me from the moment I first
Ever heard the expression “an elephant in the room”? It’s something that everyone knows exists but no one wants to acknowledge because dealing with it is too difficult or painful. It could be an issue, a decision, an office policy or even someone’s character trait.
It’s amazing how often I’m asked the question, “What makes a great marketer”? Whether it’s a new employee, students looking for career advice, fellow entrepreneurs or even clients, the question is asked because marketing is a tough position to pin down.
It’s normal to live your life trying to avoid pain. It’s much more socially acceptable to embrace happiness as the goal for your life and all marketers (myself included) reinforce this philosophy by touting the benefits of products and services to help you achieve it.
No matter who or what is being led – a small team, an entire department, a small business or a large enterprise – every leader needs to bring clarity to a strategy in order for it to be successful. Why? Author and speaker, Andy Stanley, says it best: people
It was the most interesting three-minute conversation I’ve had in years. It was also a stark reminder about an important lesson I’ve learned as a marketer and a business owner: where is a company’s focus now versus where it should be.