Insights | January 1, 2015

CREW – Helping Organizations Succeed

It was our founder, Braden Douglas’ passion for helping others overcome obstacles, find success and realize their dreams, that prompted him to start a marketing agency in his basement in 2007. It may sound cliche, but Braden’s vision and drive are anything but.

By Braden Douglas

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CREW Marketing Partners is a professional marketing services firm with 3 locations across Canada serving the Consumer Goods, Real Estate, Manufacturing and Professional Services market. CREW leads the strategic development, management and measurement of the marketing activity for clients to ensure alignment, proper resource allocation and results.

Our Mission

To Help Organizations Win With Marketing

Our CREW Values

CHARACTER: In business and in life, our goal is to embody strong moral character based on respect, integrity, loyalty and kindness. It’s a commitment we believe is essential to experiencing success and fulfillment.

RELATIONSHIPS: We believe in partnership-style relationships where all parties have a genuine concern for each other’s success. A true partner has your back and engages in positive, truthful and professional behaviour. This value holds true for all our clients, suppliers, the CREW and community at large.

EXECUTION: The ability to move initiatives forward on time and on budget is imperative for success. We believe that disciplined processes, clear communication and proven frameworks facilitate strategic thinking, foster creativity and drive value.

WOW: In everything we do we aspire to “wow” our clients with marketing that delivers measurable results. We’re driven to discover the game-changing insight, execute the best strategy and build memorable brands that will produce the highest return on investment.

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History

It was our founder, Braden Douglas’ passion for helping people and organizations succeed that prompted him to start the firm in 2007. It may sound cliche, but Braden’s vision and drive are anything but.

As one of the youngest people hired in the marketing departments at both Procter & Gamble and later Frito Lay, Braden was quickly immersed into the world of big companies with big brands and big marketing budgets. But something didn’t feel quite right. Braden was itching to make more of a difference in the world. So in 2004 he took on the challenging position of Marketing Director at one of Canada’s most recognized non-profit organizations. With no pre-existing systems in place and limited budgets, Braden faced the daunting task of building a marketing department from the ground up and creating and executing strategies for 15 different divisions.

This prompted the development of a standardized methodology based on marketing best practices from a range of sources. After witnessing the success of his system, Braden realized this same approach could be applied to countless organizations across all industries. So in September 2007, CREW opened its doors for business under the name Relevention Marketing. Rapid expansion saw the firm move from a basement to a barn and then to its first headquarters in Abbotsford, BC. 2014 saw the expansion of CREW into Kelowna, BC and 2015 brought the renaming of the company from Relevention Marketing to CREW Marketing Partners. In 2016, CREW relocated its head office to Surrey, to better serve the Greater Vancouver metropolitan area and in 2017 it opened the doors to Oakville, Ontario location to better serve clients across Canada.

Since 2007 our CREW has been privileged to work with hundreds of businesses who trust us to lead and focus their marketing execution with deep insights, amazing creative, strong digital solutions and a lot of fun along the way.